We Are AgoraEversole
AgoraEversole is a specialized, boutique marketing agency delivering big-agency quality and services without big-agency costs. We fuse the right mix of marketing tools into your business to establish your presence in the marketplace, grow your brand and increase your revenue and market share. We work to create a relationship-based dynamic with each of our clients.
The Eversole Group was founded in 2000 to provide traditional ad agency services for community banks. It filled an open gap between costly ad agencies and generic packages by providing the benefits of custom-created work under the umbrella of a low, fixed monthly fee. Over the course of two decades, the agency came to work with more than 100 independent banks across the nation and earned the endorsement of several state banking associations. However, in 2015, The Eversole Group came to realize that it needed to find the right partner to offer comprehensive marketing solutions via social media, website design, SEO and digital marketing.
The perfect partner was found in Agora Company. For four years, we worked hand in hand to provide our mutual clients with comprehensive marketing and advertising solutions. And, on January 1, 2020, we merged to become AgoraEversole, an agency capable of providing complete marketing services under one roof.
Agora Company was founded in 2009 and shares the same relationship-based dynamic that leads to special client partnerships. Agora, Greek for “center of the marketplace”, focuses primarily on community bank and healthcare marketing. The specialized talents of the Agora team come together to provide marketing strategy services, design, web design and management, digital advertising, social media and search engine optimization (SEO) as a perfect and greatly expanded compliment to the traditional marketing provided by the Eversole “division” of AgoraEversole. Together, we are a true marketing team of talented design, web, digital and client service individuals with the expertise needed to move your business along the pathway.
CRAIG EVERSOLE, SR
THINKS: In all aspects of life, glorifying God is why we’re here. Do we always succeed? No…but let’s keep trying.
BACKGROUND: A native of Louisville, Kentucky, I have resided in Mississippi since 1979. I worked for a local agency for 11 years developing a program for community banks and, in 2000, founded The Eversole Group. I have taught at the Graduate School of Banking, conducted at LSU as well as marketing courses for the CBA of Georgia, held at Kennesaw State University. In addition, I have taught numerous seminars for the CBA of Georgia and the Alabama Bankers Association. Over the last 20 years, we have worked with more than 100 independent banks across the nation, now greatly enhancing our capabilities to provide comprehensive marketing solutions through our merger with Agora Company, now forming AgoraEversole.
FOR OUR CLIENTS: Results. There is great satisfaction in knowing our work and our understanding of community banking produces results. I also enjoy winding up a work day knowing we have given every client our very best effort, provided exceptional value and enhanced our working relationship with them. I always appreciate hearing from those clients that I understand their goals.
ALSO: There’s a lot of joy in watching grandchildren grow, and to enjoying a great fall Saturday at Ole Miss watching the Rebels play. Faith. Family. Football.
THINKS: Our purpose as an agency is to be of service. We are here to use our God-given talents to serve our team members, those we work with, and most importantly our clients and the lives they impact.
BACKGROUND: I attended the University of Alabama, completing my B.A.in Psychology with a minor in Business at Belhaven University in 1994. I was a nonprofit executive for 10 years and then owned the Mean Mallard, a large outdoor sporting goods store, for nearly a decade. In 2009, I decided to use my career experiences to guide other business operators toward achieving their goals by founding Agora Company. I serve in several volunteer leadership roles and board of director positions. The future is exciting with Agora Company and The Eversole Group having now merged to become AgoraEversole.
FOR OUR CLIENTS: It’s about the strategy! We strive for real partnership, and when we discover their goals and then implement marketing for them via multiple platforms, it works!
ALSO: My wife, Stacy, and I have four young adult children between us. We are all about family, and we also love time with friends and to travel. Some of Chris’ columns: MS Christian Living Magazine and a podcast interview – the Digital Agency Show: Find Success by Niching with Chris Bates.
THINKS: I’ve never been on a vacation I didn’t like.
BACKGROUND: I graduated from the University of Southern Mississippi with a Bachelor of Fine Arts, with an emphasis in graphic design. I’ve been part of our team for 14 years.
FOR OUR CLIENTS: One of my favorite parts of the job is getting to know my clients on a personal level. It’s fun to hear stories and see pictures of their families, flower gardens, vacations, etc. I also love getting to see what my clients actually look like, because 99% of the time what I’ve envisioned is totally wrong!
ALSO: I value faith, family, and friends. I’m a lover of the outdoors, music, and travel. Put me on a cruise ship and I’m a happy girl. You just can’t beat seeing so many places in one trip and being pampered along the way! I’m equally as happy to sit outside amongst family or friends and enjoy great conversation and a cup of coffee.
THINKS: I don’t have time to think right now.
BACKGROUND: I graduated from Mississippi State with a degree in Communication with an emphasis in Public Relations. I started my career with Cooking Light magazine in Birmingham before moving back to Jackson and working in sales with the Northside Sun. Along the way, I married my husband Cliff, had two daughters, and remodeled our Canton home. In my free time, I chase children, runs a taxi service to birthday parties, enjoy wine and good food, and volunteers my time and talents to my children’s school and activities.
FOR OUR CLIENTS: As the Division Director, I enjoy putting my organization skills, OCD tendencies, and general bossiness into action when creating marketing plans and strategies for our clients.
ALSO: Three things I can’t live without… Coffee, wine and Jesus (in no particular order)
Digital Services - Reztech Media
THINKS: “The capacity to learn is a gift; the ability to learn is a skill; the willingness to learn is a choice.” I love working in Digital Marketing because there’s always something new to learn & opportunities to try new things for our clients.
BACKGROUND: I graduated from ITT Tech with a Bachelor Degree in Computer Science and has worked in Sales & Marketing since 2005. The marketing agency world has been a great fit because I enjoy staying on top of the latest Digital Marketing trends and helping our clients reach their goals.
FOR OUR CLIENTS: As the Director of Digital Services, I get to be involved with many aspects of our clients campaigns and marketing strategies. From SEO to Digital Advertising and everything in between but at the end of the day, what matters most is the RESULTS.
ALSO: I enjoy being outdoors and traveling with my family, coaching my kids sports and spending an afternoon at Dudy Noble Field in Starkville watching MSU baseball.
THINKS: No idea is to big or small, ideas are meant to be shared. Otherwise, your creativity will be unable to reach its full potential.
BACKGROUND: I am a Jackson Mississippi native. I graduated from the University of Mississippi with a degree in Marketing. I have worked in several different industries including retail, association management and industrial equipment suppliers. I bring humor, personalization and creative ingenuity to everything I do. When I am not working on client services and social media at AgoraEversole, I enjoy traveling, spending time with friends and going to the beach as much as I can.
FOR OUR CLIENTS: A good social media campaign is imperative for our clients because the personality of their brand engages with their customers which in turn creates a more effective brand presence.
ALSO: Fun Facts – I consider myself a Pop Culture expert (try me), and I have a Jack Russel Terrier named Penny.
THINKS: Life is a journey…enjoy the ride! Be kind. Do art. Listen to Dave Ramsey.
BACKGROUND: I graduated from the University of Southern Mississippi with a BFA in Graphic Design. I worked in Dallas for Levenson & Hill and Neiman Marcus Group; in Vicksburg for Hayes Marketing, Inc.; and in Jackson for Godwin., Imaginary Company, and most recently The Eversole Group before merging to AgoraEversole.
FOR OUR CLIENTS: I love when a client says, “You get us,” and feel it’s a big compliment meaning we’ve listened and are getting the job done.
ALSO: “There is such a variety of community banks we serve — you never know when you sit down at your computer in the morning what projects the day will bring. It’s a new world every day.”
THINKS: “You’re mad. Bonkers. Off your head…but I’ll tell you a secret…all of the best people are.” -Alice in Wonderland
BACKGROUND: A graduate of Mississippi State University, I have a degree in Communication with emphasis in Public Relations and a minor in Interior Design.
FOR OUR CLIENTS: Creativity is key. When it comes our clients, I always enjoy brainstorming with the AgoraEversole team in order to come up with fun and artistic graphics that make our clients happy and allow their businesses to thrive.
ALSO: In another life, I believe I would have been a movie critic. When I’m not working on graphic design concepts, I am always searching for movies that sprout joy and inspiration.
THINKS: We are all a little weird…embrace it.
BACKGROUND: Originally from Fancy Farm, Kentucky, I have been living in Mississippi for almost 20 years. I started with a local magazine in Oxford before moving on to The Clarion-Ledger, and finally found the best of all worlds with agency work for the past 13 years.
FOR OUR CLIENTS: I pride myself in excellent customer service and quick turnaround. There’s no better feeling than taking a client’s idea and exceeding their expectations. I’m always up for the challenge.
ALSO: My creativeness doesn’t stop when I leave the office. I also own a children’s boutique named after my two daughters. If I’m not sewing, I’m probably watching SEC football, and come October you’ll find me glued to the TV watching UK basketball. You can take the girl out of KY, but I still bleed blue come March.
Laura Beth Bond
GetSocial Account Manager / Graphic Designer
THINKS: Any day at the beach is a good day.
BACKGROUND: I received a Bachelor of Fine Arts degree with an emphasis in Graphic Design from Delta State University, home of the Fighting Okra. (yes, you read that right!) Since the early days of The Eversole Group, I have been combining my love for design with the knowledge I gained from working in Customer Service at my hometown bank. In 2017, I expanded my role to include social media.
FOR OUR CLIENTS: I have enjoyed getting to know our clients and helping them discover the “look and feel” that best works for their bank. Meeting them in person is always the best treat!
ALSO: My husband, Harris, and I are two Mississippians who recently found ourselves living west of the Mississippi after 11 years in Sylacauga, Alabama. We, along with our three children, are church planting with the Presbyterian Church in America in Monroe, Louisiana.